Brand Identity, Copywriting and Website Design for Tamar Prager | New York, USA


“Lidia, To you and your highly skilled design team- you brought my vision to life. Thank you so very much! It's thrilling!”

— Tamar Prager, Founder of TAMAR PRAGER


Brand MentorshiP

Brand Identity

Website Design 

Copywriting Expert Call

Mighty Networks 

Squarespace website mockup for Tamar Prager - a paper coach from New York - design made by Visuable.

The Problem

Tamar is a paper coach from New York who is on a mission to help her clients let go of their paper trail (birthday cards, old receipts, etc.). Her unique approach allows her clients to truly understand their relationship to paper and learn to let go with complete ease. 

Tamar didn’t have a website or a brand identity before working with us, so our role was to help her create a brand and website that reflected her values of kindness, dedication, and knowledge. The most important aspect of the website was to create a members space where Tamar’s clients could interact with one another, accountability check-ins, and full-on support. 

Our Solution

We worked with Tamar to create a clean, modern, and calm brand identity that would showcase her passion and experience in helping her clients let go of their paper. We achieved this through simple imagery that wouldn’t overwhelm the visitors, the use of blues and greys to represent wisdom and serenity, and including testimonials to enhance Tamar’s credibility. 

After ensuring all the branding was in line with the brand vision, we helped Tamar with her overall brand messaging through our Copy Expert Call, ensuring that the copy and brand matched each other. We also included a Mighty Networks integration so Tamar could set up her Paper Decluttering Community where her audience could interact and support one another on their journey. 

Brand Identity Moodboard for a Tamar Prager - a coach from New York - design made by Visuable.
Logo design for a Tamar Prager - a coach from New York - design made by Visuable
Branding Pack of Business cards, A4 papers, pen, notebook and mobile templates for a Tamar Prager - a coach from New York - design made by Visuable.

the outcome

It was a true pleasure working with you and your highly skilled team. They crafted the perfect website that embodies the heart and soul of my business. Thank you! Come join me on the site and find the magic that awaits.
— Tamar Prager , Founder of TAMAR PRAGER

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